Advantages of Social Media Marketing

To some, Social Media Marketing is the "The Next Thing" while for others it still sounds latin and greek. Here are some advantages which one must know about Social Media Marketing. 

1. Compelling and relevant content will grab the attention of potential customers and increase brand visibility.

2. You can respond almost instantly to industry developments and become heard in your field.
Advantages of Social Media Marketing
3. Social content can indirectly boost links to website content by appearing in universal search results, improving search traffic and online sales. 

4. You can deliver improved customer service and respond effectively to feedback. 

5. Customers can find you through new channels leading to generation of more leads. 

6. Increased loyalty and advocacy from the customers you're connected with

7. It can be much cheaper than traditional advertising and promotional activities. 

8. You get to design your own image behind the scenes with just information and right data.
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Any facts, figures or references stated here are made by the author & don't reflect the endorsement of iU at all times unless otherwise drafted by official staff at iU. This article was first published here on 19th February 2015.


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