Challenges Faced by Small Businesses in 2025: How the Landscape Has Changed Over a Decade
A decade ago, starting and running a small business was primarily about finding your niche, maintaining quality, and building local customer trust. While those fundamentals still matter in 2025, the terrain underfoot has drastically shifted — technologically, economically, and socially….
Noise Around Impact of AI on Brain, Cognition and Progress of Mankind
Human civilisation has seen one trend more frequently than any other trend even compared to available data on google trends or twitter ever, and that is resistance and expression of fear towards change and new developments. The TV stepped in…
Pitch Smarter, Sell Faster: 10 Must-Read Sales & Marketing Books Published in 2024-25 for the AI-Powered Era
In an era where AI is reshaping how we connect, persuade, and convert, the worlds of sales and marketing demand new tools — and new mindsets. Gone are the days of door-to-door pitches and spray-and-pray campaigns. Today’s buyers are smarter,…
Lead Boldly: 10 Game-Changing Business Leadership Books Every Modern Leader Must Read (Published in 2024-25)
In a world of shifting economies, AI acceleration, evolving work cultures, and generational expectations, business leadership today demands more than just experience — it demands insight, adaptability, and emotional intelligence. To help you lead better, think sharper, and build impact-driven…
Cracking the Code: 10 Proven Hacks to Attract Gen Z to Large-Scale Summits & Conferences in 2025
In a world flooded with short-form content, fast-paced entertainment, and infinite digital distractions, getting Gen Z to attend full-day summits or multi-day conferences might seem like a daunting task. But here’s the truth: Gen Z isn’t disengaged — they’re just…
Wise HR’s Guide: How SMEs Can Effectively Work with the Gen Z Workforce in 2025
The Gen Z workforce — born between 1997 and 2012 — has officially entered the business world in full force. For small and medium-scale enterprises (SMEs), this generation isn’t just another cohort to manage. They represent a cultural shift, a…
7 Unmissable Conferences for Solopreneurs in 2025!
Unmissable Read! Isn’t it? The second half of 2025 presents a rich tapestry of summits and conferences tailored for solopreneurs aiming to amplify their business, sharpen skills, and build powerful connections. From immersive retreats to global-stage virtual events, here are…
Types of Income: Classifications, Definitions & How to Make Them Work for You
Everyone talks about making money. But not everyone understands that not all income is the same — and understanding the types of income can change how you plan your career, investments, and financial future. Whether you’re earning a paycheck, running…