One of the things that we have learned in twelve years of content creation at iU is that we need consistency in posting quality content over everything else to achieve growth and make space for the brand to exist and make a valuable difference to readers on the web. Whether you’re blogging, vlogging, tweeting, Youtubing, Instagramming, twitching or simply digitally creating consistency is the key.

Our experience at iU comes from blogging but is universally applicable. We knew, Search engines won’t be able to point traffic to thousands of pages lying on a blog that doesn’t call for attention due to a lack of quality content.

Consistency helps a blog in several ways:

(for our reference from here onwards ‘blog’ would mean & refer to all content platforms & types in general)

One of the differences it makes is that it helps you build on a line of thought that you started, ensuring you don’t lose track of it. Repeat readers love returning for new content that continues the line of thought you have initiated. Similarly, search engines give you greater credit for generating content consistently on a particular subject.

However, achieving consistency is not easy. Sometimes life happens, work schedules take over, or you get involved in other tasks, such as improving traffic to your blog, focusing on technical aspects, or enhancing the blog’s overall outlook or offerings. The end result is often inconsistency, causing you to miss out on content production or lose track of your original ideas.

Hacks that helped iU over the last 12 Years:

1. Write Every Day: It’s not necessary to publish everything you write on the same day, but it is absolutely essential to develop the habit of writing daily. Read around topics that are important for your blog and try to create content every single day.
2. Maintain a List of Topics: Always keep a list of topics that you can add to whenever you come across an idea. Remember, ideas don’t come when you need them; they come when they want to. Having a list ensures you always have something to work on, even when you aren’t feeling particularly creative but are ready to write.
3. Build on the Inventory: Think of your blog like the retail section of a large manufacturing unit. While only a little is kept on display for customers, there’s always a significant amount of stock in inventory. This inventory allows you to maintain a consistent publication schedule, even when you don’t have the time or mood to write on the given publication days.
4. Create Curiosity and Promise Timelines: Promising timelines to your audience or target group is an excellent way to commit yourself to producing and publishing content on specific dates. This commitment encourages you to build your inventory and write in advance for scheduled publications. Knowing your deadlines in advance is always beneficial.
5. Read, Read, Read: Reading and researching topics relevant to your blog is essential. Once you start a blog, consider yourself permanently enrolled in a university where the degree never ends. You need to research, learn, and produce new ideas regularly. Think of it as pursuing one PhD after another. It may seem daunting at first, but it is an exciting adventure. After all, starting the blog itself was an adventure.

Our journey & inspiration at Inspiration Unlimited summarizes into these few hacks. We have many more tips to share, but as we’ve just initiated this line of thought, we’ll continue to read and research, adding more to our inventory that will come alive on our blog in the future.

Why Content Creation and How to Monetize?

In the rapidly evolving world of digital content creation, blogging stands out as a timeless medium with an exciting future ahead. Despite the emergence of new platforms and mediums, blogging continues to adapt and thrive in various ways. iU is a LIVE example that’s standing tall amidst all developments with generative AI & other tech.

Monetization of content remains a primary revenue stream for successful content creators, with affiliate marketing, product promotion, and sponsored content being tried-and-true tactics. PR & Story features from brands have also brought in revenues in recent past for iU and all the more consistently.

However, emerging trends suggest that diversification while content creation is vital, with services such as e-commerce, virtual events, and even podcasting opening up new revenue avenues for savvy platforms like iU.

Keep coming back to discover what we publish about content creation while you use these hacks to develop your own blog. Do let us know via whatsapp what are your websites/handles/channels & we shall try to connect with them & learn from your work. [Collaboration possibilities are open too :)]