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Unconscious Spendings: What to Do About Impulse Purchases

Impulse Purchases It's okay to make impulse purchases sometimes. There is nothing wrong with it, as long as unplanned spending doesn't begin to harm the budget. Here is how to understand where the line between uncontrolled splurge and total self-limitation.

Causes of Impulse Purchases

First, these are external triggers. Great ads like those at the real money online casino Canada can work against us and incline us toward impulsive spending. Escaping manipulation can be difficult but realistic. The main thing in moments of doubt is to clearly answer yourself the question: "Do I really need this or am I being taken advantage of by marketers?"

There are also internal problems. Of course, impulse buying doesn't mean there's some kind of mental disorder. Normally, impulse purchases can be a way to cope with negative emotions, overcome fatigue, reward yourself for your efforts, create motivation, and compensate for the lack of positive feelings.

When spending spirals out of control, it may be due to emotional and cognitive impairment, depression, or a personality disorder. A therapist can help deal with them. But don't be alarmed prematurely. Impulsive buying is common to many people, and most often harmless.

How to Understand That Impulse Buying Becomes a Problem

There are two possible scenarios. The first is when a person spends unlimited amounts of money, and sometimes even goes into debt to afford the next necessary purchase. Here are the main symptoms:

  • Real financial difficulties. When there isn't enough money for necessary expenses, like buying food and paying utility bills. As a result, the person gets into debt and enters a vicious circle: it's necessary to repay debts, but there is nothing left for a comfortable life in the current month.
  • Inability to save for something for months and years although their income allows them to do this.
  • Deterioration of relations with relatives, own worries about spontaneous decisions are no less important indicators that something is wrong.
Impulse Purchases The opposite situation is when a person refuses to make spontaneous purchases. Constant self-restraint can also be a problem. This happens in the following cases:

  • If you don't allow yourself anything for years. Quality of life suffers from this. Sometimes it comes to the refusal even of basic things - conditionally, when a person needs new jeans, but he chooses to walk in shabby old, just not to spend.
  • The reason can be fears: poverty, financial dependence, and debt. Then it's worth working with phobias and self-inhibitions in a psychologist's office.
How to Find a Balance: Expert Advice

Fix Spendings


An analysis of your financial habits helps to face reality and shows what the money really goes to. In this case, it's important not to fix the income and expenses, but a thoughtful analysis of what is fixed. It's more effective to look at average annual expenses rather than monthly expenses.

You may feel like it's time to stop spending money altogether. Often the biggest expenditures accumulate unnoticed, from spending on coffee, cabs, clothes, and sitting in a restaurant.

Control Your Emotions

Unreasonable spending is always a purely emotional decision. To reverse the negative pattern, set a limit on your card and make a shopping list before you go to the store. This will help your brain accept the rules of the game more easily.

Determining budget limits should be done on an individual basis. To do this, it's worth analyzing yourself and understanding: what amounts I will be comfortable spending at one time, what financial cushion is needed to feel secure, what purchases help me feel better, and what will be difficult to refuse. You can talk to a financial advisor to help you do the calculations and decide what is acceptable spending in each situation. Infrequent impulse buying isn't a vice that needs to be completely eradicated. Sometimes the psyche needs a release. Having a small window in the budget for such cases is the best solution.

Copyrights © 2022 Inspiration Unlimited eMagazine


Any facts, figures or references stated here are made by the author & don't reflect the endorsement of iU at all times unless otherwise drafted by official staff at iU. This article was first published here on 21st January 2022.

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