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Headquartered in Lucknow and founded in October 2011, Vyapaarhub is a digital company that caters to the space of consulting to Indian businesses and entrepreneurs in the verticals of Strategy, Marketing, Education, Health and many other areas.

Two of the founders of Vyapaarhub met and conceived the idea in college. Rishi Mathur, 26, acts as the CTO and Aanshul Aawasthy, 27, acts as the COO, both have an MBA degree from MKU University, Madurai, Dr Mukul Rajput who acts as an advisor is an FMS product and holds a PhD degree.

With a team of 12, their main clients are spread across India and Asia-Pacific. Rishi says, "During our PGDM programme, we were exposed to the travails that startups and entrepreneurs face and we wanted to provide affordable and customised solutions for a sustainable growth. Our solutions offer a multi-pronged strategy to our clients that will help them gain traction rapidly". With a tagline that says 'Sarvey Bhavantu Sukhinahh', it depicts their belief to help everyone grow and prosper. Aanshul adds, "We take pains to provide solutions to our customers that will not dent their pockets. Our solutions are strategically framed and designed keeping in mind parameters like customer behavior, nature, scope, and market dynamics."
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VyapaarHub has also tied up with many institutions like SingTel, Indian Business Brokers Association, International Accreditation Organization, Accreditation Service for International Colleges (ASIC, UK), Franchise Biz Experts (US), and Zillya, to name a few.

A bootstrapped company, they were recently recognised by UBI index (Sweden) as one among the top 25 per cent performing business consulting and incubation organisations in the world.

During the initial stages, they were faced with many difficulties, including the fluctuating market dynamics, hesitancy in taking services virtually and trust factor of a newly started company. Concentrating their entire marketing energy on the online front like Facebook, LinkedIn and other social media channels, they also get a major chunk of their business from word-of-mouth referrals from a satisfied client base.

The VyapaarHub team has also started Gurukul, a virtual entrepreneurship cell and VyapaarHub Labs, an interactive platform for entrepreneurs and startups. They also conduct unique programmes like E-Incubation Hangouts, India's first Virtual Education Fair, Free

Business Consulting, Free Psychological Counseling and Environment Week.

On their short- and long-term goals, Mukul says, "We want to empower each entrepreneur to realise their dream, grow and help generate employment opportunity. We want it to become the most trusted digital consulting company." Aiming to break even by the end of this year, VyapaarHub's verticals are named as follows: Samadhan for the management consulting domain, Margdarshi for Marketing Processing Outsourcing, Adhyayan for Educational Corporate

Solutions and Manan for Health and Wellness.
Like most other entrepreneurs, VyapaarHub's founders' advice to budding entrepreneurs to start early, not worry about failures, concentrate on learning from every downfall and be ready to break into sweat and work hard.

Article first published in New Indian Express

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Any facts, figures or references stated here are made by the author & don't reflect the endorsement of iU at all times unless otherwise drafted by official staff at iU. This article was first published here on 26th July 2014.
Mathew Maniamkot
Mathew Maniamkot is a contributing writer at Inspiration Unlimited eMagazine

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