Entrepreneur's Delight
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Beat Individual e-Commerce Challenges Through Specific Development Process
If you run an eCommerce website or have opened an online store of your own, by that time you might have realized that it is not as easy as it looks. It does not matter whether you are an old user of this platform or a new one. Challenges or problems are inevitable and they will occur recurrently. Take them as a challenge and try to overcome it rather than being disheartened. In this regard, we will share with you some of the ways by which you can overcome these challenges. The below-stated checklist is followed by top websites that offer eCommerce development services. So let us check this out:
What to do if your website is under a malware attack?
If you are a novice user, it is pretty obvious for you not to know the safety protocols that have to be implemented on your website in order to make it safe from hacking or any other cyber attack. You have to be proactive in this case. You will have to review your site on a daily basis so that you may keep an eye on any change that can be harmful. You can take help from any cybersecurity expert to solve your issue. You just need to make sure that all your confidential information is protected and tucked somewhere safe away from hackers.
What to do if the response on the site is very low as compared to the work done on it?
Sometimes, you put a lot of effort into making your website the best amongst its types. You add quality-oriented content, videos, images, take care of SEO, and whatnot! But still, you are unable to get a response from your customers. They are facing issues in finding you. There is no need to worry. You will have to use some tools like Google Analytics to monitor the traffic influx on your site. This will help you to understand which part of your site is dormant and needs modification. When identified, make necessary changes instead of getting worried. Then you are good to go!
How to make my website mobile-friendly usage?
The only solution to overcome this problem is to make your site mobile-friendly because you are likely to receive 80 percent of your response via using it from mobile. You can make use of mobile apk installation that will help you to run your website with ease on mobile.
What to do if I am unable to save customers' information?
This issue has been faced by many people who are new in this field. So there is no need to worry. You just have to shift your sales to one platform, for example, a mobile phone. By using this technique, your customer will not shift in between laptops and phones. He will stay on a single platform and enter all the data from a single place. By this, you will be able to save all his information for your record.
How should I cover my shipping costs?
You might face a loss of customers by adding shipping costs or delivery charges on every product that you sell. This is because of the fact that people love to buy things free of cost. If they pay the cost for the purchase of the product then they expect free delivery from you. This even happens in the food industry as well. So do not think about it. First of all, have a look at the strategy adopted by your competitor and then formulate one of your own. You can lower down your shipping charges as compare to that of your competitors so that you could retain your customers. You can also offer free shipping. In this case, you are supposed to add the shipping cost to your product cost to cover the expense.
How to make checkout easy for customers?
People leave their carts abandoned after spending hours on your site in choosing the products. The major reason is the complicated checkout process and no cash-on-delivery option. This frustrates the client as he has spent hours in choosing the best from your site. This shatters his hope of getting the desired product. Hence he has to start from step one again on another website.
To deal with it you have to add the cash on the delivery button which will make it easy for them to proceed. You can reduce the unwanted details from the checkout form and ask for only relevant details so that the process winds up in a matter of minutes.
How to increase sales other than selling from a website?
The answer to this issue is very simple. Add multiple channels for sales of your product. Do not stick to one old-fashioned way. Try to experience selling through social media platforms like Instagram, Facebook, etc.
These channels are recommended as you can see that social media is popularly used by people of every age and they prefer buying and viewing different products of their interest by using these channels
Why am I unable to retain my customers? What should I do?
It is easy to get customer attention for the first time because customers have groomed themselves and have become risk-takers. The real quality lies in retaining them. You might not have provided them good after-sales service or the product you delivered was not up to the mark.
In this case, you are likely to lose your customer. So make sure that you offer quality-oriented products and services to the customer. You can offer discounts and even your polite and very responsive way of tackling the customers is enough to attract them and compel them not to leave your website.
The above-stated challenges are inevitable and will be faced by you at any stage of your business. You can use this guideline to help you excel in this regard. This guideline has been approved and also followed by many famous websites like Shopify Pro and they make sure that they provide quality-oriented eCommerce marketing services to its customers across the globe.
What to do if your website is under a malware attack?
If you are a novice user, it is pretty obvious for you not to know the safety protocols that have to be implemented on your website in order to make it safe from hacking or any other cyber attack. You have to be proactive in this case. You will have to review your site on a daily basis so that you may keep an eye on any change that can be harmful. You can take help from any cybersecurity expert to solve your issue. You just need to make sure that all your confidential information is protected and tucked somewhere safe away from hackers.
What to do if the response on the site is very low as compared to the work done on it?
Sometimes, you put a lot of effort into making your website the best amongst its types. You add quality-oriented content, videos, images, take care of SEO, and whatnot! But still, you are unable to get a response from your customers. They are facing issues in finding you. There is no need to worry. You will have to use some tools like Google Analytics to monitor the traffic influx on your site. This will help you to understand which part of your site is dormant and needs modification. When identified, make necessary changes instead of getting worried. Then you are good to go!
How to make my website mobile-friendly usage?
The only solution to overcome this problem is to make your site mobile-friendly because you are likely to receive 80 percent of your response via using it from mobile. You can make use of mobile apk installation that will help you to run your website with ease on mobile.
What to do if I am unable to save customers' information?
This issue has been faced by many people who are new in this field. So there is no need to worry. You just have to shift your sales to one platform, for example, a mobile phone. By using this technique, your customer will not shift in between laptops and phones. He will stay on a single platform and enter all the data from a single place. By this, you will be able to save all his information for your record.
How should I cover my shipping costs?
You might face a loss of customers by adding shipping costs or delivery charges on every product that you sell. This is because of the fact that people love to buy things free of cost. If they pay the cost for the purchase of the product then they expect free delivery from you. This even happens in the food industry as well. So do not think about it. First of all, have a look at the strategy adopted by your competitor and then formulate one of your own. You can lower down your shipping charges as compare to that of your competitors so that you could retain your customers. You can also offer free shipping. In this case, you are supposed to add the shipping cost to your product cost to cover the expense.
How to make checkout easy for customers?
People leave their carts abandoned after spending hours on your site in choosing the products. The major reason is the complicated checkout process and no cash-on-delivery option. This frustrates the client as he has spent hours in choosing the best from your site. This shatters his hope of getting the desired product. Hence he has to start from step one again on another website.
To deal with it you have to add the cash on the delivery button which will make it easy for them to proceed. You can reduce the unwanted details from the checkout form and ask for only relevant details so that the process winds up in a matter of minutes.
How to increase sales other than selling from a website?
The answer to this issue is very simple. Add multiple channels for sales of your product. Do not stick to one old-fashioned way. Try to experience selling through social media platforms like Instagram, Facebook, etc.
These channels are recommended as you can see that social media is popularly used by people of every age and they prefer buying and viewing different products of their interest by using these channels
Why am I unable to retain my customers? What should I do?
It is easy to get customer attention for the first time because customers have groomed themselves and have become risk-takers. The real quality lies in retaining them. You might not have provided them good after-sales service or the product you delivered was not up to the mark.
In this case, you are likely to lose your customer. So make sure that you offer quality-oriented products and services to the customer. You can offer discounts and even your polite and very responsive way of tackling the customers is enough to attract them and compel them not to leave your website.
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Conclusion: The above-stated challenges are inevitable and will be faced by you at any stage of your business. You can use this guideline to help you excel in this regard. This guideline has been approved and also followed by many famous websites like Shopify Pro and they make sure that they provide quality-oriented eCommerce marketing services to its customers across the globe.
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Any facts, figures or references stated here are made by the author & don't reflect the endorsement of iU at all times unless otherwise drafted by official staff at iU. This article was first published here on 2nd October 2021.