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Top Tips for Event Planning in 2019
Every business thrives on events and event planning becomes a critical part of getting it all through. "1 minute in planning saves in 3 in execution" applies to every work you are about to do in 2019, but for events it feels like MOST applicable. Here are some tips for you stay ahead in the game. Read ON!
An event is determined to be successful or not long in advance of it even starting. It all hinges on the planning. Planning is such an important aspect of any event, that it's essential to ensure it's done as comprehensively and professionally as possible. With so many great events to come in 2019, here are some top tips to make sure they're a hit.
Depending on the size and complexity of your event, you might have to start planning it as much as six months in advance. There is method to this, however, because it makes sure you can attend to everything you need to in good time. If you need to start rushing to meet an impending deadline, it's so much easier to lose track of important details. A lengthy buffer before the event is due to actually begin ensures you can organise it as efficiently and effectively as possible.
Whether you like it or not, aspects of the event are going to have to change as it gets closer and closer to starting. Whether it's vendors suddenly not being available, the venue having to be re-thought, or the projected number of people changing - things out of your control will alter the plans. You need to be aware of this in advance, and if possible, plan for it. Have contingencies in place as much as you can, to ensure you're never on the back foot if things have to change.
It's exceptionally important that you provide the people attending your event with adequate facilities for them to use. High quality portable toilet hire can mean the difference between an event people love and loathe. Think carefully about the number of people you anticipate arriving at your event, and discuss it with your service provider. They'll be able to provide you with an estimate as to the number of toilets you'll need to comfortably satisfy your attendees.
Delegation is a key aspect of any successful event planning process and for you to become a great event manager. Even the smallest events require a collaborative effort in order to be pulled off properly. Whether you like it or not, you can't be everywhere at once and you can't keep track of everything. Broadening the burden allows others to help you ensure that everything is taken care of, bringing fresh perspective and ideas that may not have occurred to you. It makes the process of organising the event much more manageable, provided proper communication is present.
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Have clear vision
If you can't describe the ethos of your event to someone in a single sentence, it's not clear enough. Boiling it down ensures you and your team understand exactly what you're trying to achieve with your event. As the planning process goes on it's easy for everything to become a tangled mess, unless there's a clear and simple vision of what the event needs to be. It's worth investing a little bit of time to achieve this vision, because it will make the rest of the planning process that much smoother.
Promote, promote, and promote again
You need to start getting your marketing machine in full swing as early as possible to ensure there is as much excitement for your event as can be. It's no good starting to promote it a week before the big day. Most events look for great marketing partners like Summits World that come in handy. They serve with global marketing reach for summits and events across industries, you can get their package details and keep that budget aside for assured returns. Meanwhile, a steady and consistent marketing plan will ensure there's a great deal of anticipation for your event, and will help provide the attendance numbers you're looking for. From the moment your event begins to take shape, you need to start telling people about it as soon as you can.
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Any facts, figures or references stated here are made by the author & don't reflect the endorsement of iU at all times unless otherwise drafted by official staff at iU. This article was first published here on 25th January 2019.